使用 Canva 的 AI 功能時,有什麼要特別注意的?

Canva 是一個線上圖像設計平台,讓使用者可以輕鬆製作社群媒體圖片、簡報、海報、文件,或是其他視覺內容。除了簡單易用的圖片編輯功能,例如去背、裁切、調整亮度對比外,Canva 最大的特色在於有大量的預設模板,讓沒有設計背景的使用者也能輕鬆上手。此外,Canva 還提供龐大的圖庫和插畫讓使用者可以直接使用。

使用 Canva 的 AI 功能時,有什麼要特別注意的?:原文配圖
使用 Canva 的 AI 功能時,有什麼要特別注意的?:原文配圖。

Image: ideogram

隨著 AI 技術的實用化,Canva 也將許多 AI 功能融入產品設計中,讓使用者能更輕鬆完成自己的作品,例如:

  • Magic Expand:自動將背景延伸,以將主體置於更大的畫布中。
  • Magic Morph:自動製作兩個元素之間的變形動畫效果。
  • Magic Grab:快速分離出圖片中的主體,方便後續編輯。
  • Magic Write:根據品牌的調性,生成符合風格的文案內容。

雖然 Canva 讓設計變得更加直覺並有效率,不過在使用之前,也應該瞭解利用 AI 產生設計所須擔負的責任。這些義務,主要規範於 Canva 的使用條款及 AI 產品條款中。

生成內容歸使用者所有

使用者擁有 Canva AI 工具所生成圖片的著作權。Canva 不會對使用者的 AI 生成圖片主張任何著作權。

As between you and Canva, to the extent permitted by law and subject to the terms of the agreement that governs your use of Canva, you own your Input and Output and instruct and give Canva the right to host and use your Input and Output on our platform. Canva will not make any copyright ownership claim over your Input or Output.

AI Product Terms (2024 年 6 月 11 日擷取)

Canva 不會主動公開使用者的內容

Canva 需要取得使用者的內容授權,但僅是為了讓使用者使用服務時能夠看到並操作自己的內容,而不是 Canva 自行使用或分享給第三人。

a. User Content. You represent and warrant that you own all rights, title, and interest in and to your User Content or that you have otherwise secured all necessary rights in your User Content as may be necessary to permit the access, use and distribution thereof as contemplated by these Terms. As between you and Canva, you own all right, title and interest in and to your User Content. You grant Canva a royalty-free and sublicensable license to display, host, copy, store and use your User Content solely to the extent necessary to provide the Service to you. To the extent you include User Content in a Design that you’ve shared with others, you grant Canva a perpetual, royalty-free, sublicensable, license to display, host, copy, store and use your User Content to the extent necessary to continue to make that Design available.

When you upload content to Canva, you’re guaranteeing that you have the rights to it. We never obtain any ownership over your content, but we do need you to give us certain rights to store it and have it ready for you to use in your designs.

Terms of Use (2024 年 4 月 30 日生效之版本)

可選擇是否允許 Canva 利用生成之內容訓練 AI

使用者可以在系統設定中,手動選擇是否要將內容提供給 Canva 及相關企業做為 AI 訓練之用。不過如果是免費提供給教育工作者的 Canva 教育版(Canva for Education),內容就不會被用來訓練 AI。

You agree that if you opt-in to do so via the privacy settings within your account settings(opens in a new tab or window), Canva, its affiliates, and its third party service providers that enable functionality within the Service may use your User Content to develop, improve, and provide the AI products and services, including through the use of machine learning technologies. We will not use User Content of Canva for Education for AI training. Learn more about how you can manage your settings here.

Terms of Use (2024 年 4 月 30 日生效之版本)

當內容為 AI 生成時,必須告知公眾

在分享與發佈政策(Sharing & publication policy)中,Canva 雖然允許使用者分享 AI 生成的內容,但明確規定使用者必須要標示內容為 AI 所產生。

Social media, livestreaming and demonstrations

Posting your own prompts and content to social media is generally permissible, as is live-streaming or demonstrating AI Products to others, as long as you:

  • Manually review each Output before sharing or while streaming;
  • Attribute the content to your name or your company;
  • Indicate that the content is AI-generated in a way no user could reasonably miss or misunderstand;
  • Do not share content that violates these terms, or that may offend others (including when you are taking audience requests for prompts).

AI Product Terms (2024 年 6 月 11 日擷取)

另外,如果內容為使用者及 AI 所共同完成,必須要揭露 AI 的參與程度,讓一般公眾可以了解,而不能宣稱內容完全為自行創作。例如,使用者可以在文章前言說明 AI 的參與程度及方式。

Content co-authored with AI Products

You may publish first-party written content (e.g., a book) created in part with AI Products under the following conditions:

  • The published content is attributed to your name or company;
  • The role of AI in formulating the content is clearly disclosed in a way that no reader could possibly miss, and that a typical reader would find sufficiently easy to understand;
  • The content does not violate our Acceptable Use Policy or these terms;
  • You refrain from sharing outputs that may offend others.

For instance, you must detail in a foreword or introduction (or some place similar) the relative roles of drafting, editing, etc between you and the AI Products. You should not represent AI-generated content as being wholly generated by you, and you must take ultimate responsibility for the content being published.

AI Product Terms (2024 年 6 月 11 日擷取)

由於條款內容十分複雜且會頻繁更新,也會因使用者所在的國家或訂閱的方案而有所不同,本文內容僅供概略之參考,詳細之權利義務請務必參考 Canva 官網的最新使用條款。